Press Releases

Award-winning TV Program to Help Ministries Spiritually and Financially

Season3_dvds.jpgDue to current economic conditions, many Christian ministries are hurting financially, that’s why the producers of an awarding-winning TV program are packaging their third season in a way to help ministries generate funds.

Actor, Kirk Cameron and best-selling author Ray Comfort, who co-host “The Way of the Master,” believe that the first thing the Church must do is rediscover the reason for its existence--to reach the lost with the good news of the gospel. According to the late Bill Bright, “a bare 2 percent regularly share their faith in Christ.” Comfort and Cameron have produced the third season of their television program because they want to change that statistic. They believe that every Christian should be horrified at the thought of friends and loved ones going to Hell, that they should want to reach them, and they want to assist them to do that.

The season was filmed in high definition, was two years in the making and incorporates special effects and sequences that range from sky-diving to bank robbery to jumping from a crashing plane. The hosts are blown up, have a dramatic shootout, are chased by police, and, among other things, report from a war zone. It is nothing like your average Christian television.

Cameron, who stars in the soon-to-be released movie Fireproof said, “All this makes for captivating television, and although it's certainly eye-catching and entertaining, its main purpose is to educate and equip. Our goal is to teach the Body of Christ around the world how to reach the lost biblically--the way Jesus did.”

Season three is being made available to churches and is ideal for any congregation, youth group, or home study group, because it also enables them to learn how to reach those who are Mormons and Jehovah’s Witnesses, understand why Christianity is unique, know God's will for their life, and to rediscover a passion for the lost. It includes many insightful interviews with experts such as the late Dr. D. James Kennedy, R. C. Sproul, Joni Eareckson Tada, Ravi Zacharias, and James White. It also looks closely at Hollywood and its powerful influence on the world, and why America is losing God’s blessings.

The first goal is the help churches and ministries spiritually, and the second is to help them financially. Ministries will be able to sell the series before they purchase it, a very low price, with no shipping costs. This means that they can scoop a large profit with no initial financial outlay. Comfort says, “It’s a win-win situation, in that it will help ministries generate much needed funds, and it will also help us to equip Christians we normally couldn’t reach. If they are a ministry with a website, they qualify for the special low price.”

The DVD series will be nearly twice the length of television episodes and will include out-takes and bloopers. The Way of the Master has won seven awards, is now on 31 networks, and is in 70 countries. It will debut on TBN on September 15th . Details of how to get the series for your church or youth group (or ministry) can be found at

Contact: Trish Ramos: This email address is being protected from spambots. You need JavaScript enabled to view it.